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Is it "trendy sound for middle of 2010's" ?

Recently, there is a specific synthesizer sound has been used for lots of hit songs. I can't explain by writing... so please check the sound on the youtube link if you have time. It's used in the introduction of this song. Also in this song from another artist, (0'49, 0'53 ...) overmore, Justin bieber's song as well. Seems like there is no relation for these three songs such as writer, producer, record labels.  I think someone created the sound, then it become synthesizer sound source... but who did? How it became famouce like this? I can't remember well, however, I'm sure there are more songs are composed with this sound. Does anyone know about it?

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